Terms of Service

Last Updated: 18 September 2026

Alocta is operated by ALOCTA (SMC-PRIVATE) LIMITED, a company incorporated under the Companies Act, 2017 in Pakistan (CUIN: 0345724).

Welcome to Alocta. These Terms of Service ("Terms") govern your access to and use of the website located at alocta.com, the Alocta analytics dashboard, and any related products, features, content, and services.

By creating an account, accessing, or using the services, you agree to be bound by these Terms. If you do not agree to these Terms, you must not access or use the services.

1. Acceptance of These Terms

These Terms constitute a legally binding agreement between you and Alocta ("Alocta," "we," "our," or "us"). By using the services, you represent and warrant that you have the legal capacity and authority to enter into this agreement.

If you are using the services on behalf of a company, organization, or other legal entity, you represent that you have the authority to bind that entity to these Terms, and "you" includes both you and that entity.

2. Eligibility

You must be at least 13 years old, or the minimum legal age required to use the connected third-party platforms in your jurisdiction, whichever is greater.

You may not use the services if doing so would violate any applicable law, regulation, or the terms of any third-party platform connected through the services.

3. Description of the Services

Alocta is a cross-platform analytics dashboard that allows users to connect supported third-party services and view their analytics in a unified interface.

The services support integrations with:

  • YouTube
  • Google Search Console
  • Google Analytics 4
  • Google Ads
  • Facebook
  • Instagram

Alocta is designed to retrieve, organize, and display analytics data. The services are primarily read-only and do not create, edit, publish, manage, or otherwise modify content or accounts on any connected third-party platform.

However, Alocta includes Ask Claro, an AI-based conversational agent that lets users ask questions, in natural language, about their connected analytics data and receive a direct answer generated from that data. Ask Claro only retrieves and processes the analytics data when the user asks a question requiring it; it does not run automatically or in the background.

We may add, modify, suspend, or remove integrations, features, or functionality (including Ask Claro) at any time in order to improve the services, comply with legal or platform requirements, or respond to technical or business needs.

4. User Accounts and Account Security

To use certain features of the services, you must create an account and provide accurate and complete registration information.

You are responsible for:

  • Maintaining the confidentiality of your login credentials
  • Restricting access to your account and devices
  • Ensuring that the information associated with your account remains accurate
  • All activities that occur under your account

You agree to notify us promptly if you become aware of any unauthorized access to or use of your account.

Alocta is not responsible for losses resulting from your failure to safeguard your account credentials.

5. Connected Third-Party Platforms and API Integrations

The services allow you to voluntarily connect accounts and properties from supported third-party platforms, including YouTube, Google Search Console, Google Analytics 4, Google Ads, Facebook, and Instagram.

By connecting these services, you authorize Alocta to access and process the information necessary to provide the functionality you request, subject to your permissions and the applicable third-party platform policies. This includes providing that information to Ask Claro, where you choose to use it, so it can generate an answer to your question.

You acknowledge and agree that:

  • Your use of connected third-party services remains subject to the terms, conditions, and privacy policies of those providers (see Google's Privacy Policy, YouTube's Terms of Service, Facebook's Privacy Policy, and Instagram's Privacy Policy)
  • Alocta is not affiliated with, endorsed by, or sponsored by any of the connected third-party platforms (YouTube, Google Search Console, Google Analytics 4, Google Ads, Facebook, or Instagram) unless expressly stated otherwise
  • Alocta only retrieves and displays authorized analytics and related information and does not control the operation or availability of third-party services
  • Changes made by third-party providers, including API limitations, outages, or policy changes, may affect the availability or functionality of the services

Data obtained through Google APIs is used only to provide and improve the services requested by the user, in accordance with the Google API Services User Data Policy. Google Ads features are limited to retrieving and displaying paid advertising analytics; Alocta does not create, edit, publish, or manage Google Ads campaigns, ad groups, or ads. Data obtained through Meta APIs (Facebook and Instagram) is used in accordance with the Meta Platform Terms. Alocta does not use Google and Meta API data to develop, improve, or train generalized artificial intelligence (AI) or machine learning (ML) models. Where you use Ask Claro, your connected platform data may be sent, in real time, to a third-party AI model provider solely to generate a response to your specific question; this is a live, per-question process and does not train, improve, or fine-tune any generalized AI or ML model. See our Privacy Policy for more information.

You may revoke Alocta's access to connected third-party platforms at any time by disconnecting the integration within the services or through the relevant third-party account settings.

6. Acceptable Use

You agree to use the services only for lawful purposes and in accordance with these Terms.

You agree that you will not:

  • Use the services for any unlawful, fraudulent, or unauthorized purpose
  • Attempt to gain unauthorized access to the services, servers, or related systems
  • Reverse engineer, decompile, copy, modify, or attempt to extract the source code of the services, except as permitted by applicable law
  • Circumvent or interfere with security measures or authentication systems
  • Share, transfer, lease, or sell your account to another person or entity
  • Interfere with or disrupt the operation of the services or the experience of other users
  • Upload, distribute, or transmit malicious code, malware, viruses, or harmful software
  • Abuse, misuse, or violate the terms of any third-party API or platform connected through the services
  • Use automated means to scrape, harvest, or copy content, data, or functionality from the services except where expressly authorized
  • Attempt to extract, reconstruct, or otherwise obtain Ask Claro's underlying system instructions, prompts, model configuration, or architecture, or use Ask Claro in a manner designed to circumvent its intended purpose
  • Send excessive, automated, or abusive volumes of messages to Ask Claro, or otherwise attempt to circumvent any applicable usage limits

We reserve the right to investigate suspected violations and take appropriate action, including suspension or termination of accounts.

7. Intellectual Property Rights

The services, including the Alocta website, software, dashboard, code, branding, logos, designs, text, graphics, and all related intellectual property, are owned by or licensed to Alocta and are protected by applicable intellectual property laws.

Except as expressly permitted by these Terms, no part of the services may be copied, reproduced, distributed, modified, or exploited without our prior written consent.

You retain ownership of your own content, data, and information associated with the third-party accounts you connect to the services. Analytics data and content originating from third-party platforms remain subject to the ownership rights and terms of those platforms.

8. User Data and Content Ownership

You are solely responsible for ensuring that you have the necessary rights and permissions to connect third-party accounts and authorize Alocta to access associated information.

You represent and warrant that your use of the services and any data you make available through connected accounts will not violate the rights of any third party or any applicable law or platform policy.

Alocta does not claim ownership over your data or analytics information. We process and display such information, including through Ask Claro, solely to provide the services in accordance with our Privacy Policy.

9. Service Availability and Modifications

The services are provided on an evolving basis and may change over time. We reserve the right to modify, update, suspend, restrict, or discontinue any feature, integration, or portion of the services at any time, with or without notice.

While we strive to maintain reliable availability, we do not guarantee uninterrupted access to the services. Availability may be affected by maintenance, technical issues, network failures, third-party service disruptions, or events beyond our reasonable control.

10. Beta and Experimental Features

From time to time, Alocta may offer beta, preview, early access, or experimental features. Ask Claro is currently offered as a beta feature.

Such features are provided on an "as is" and "as available" basis and may contain bugs, errors, or incomplete functionality. We may modify, suspend, or discontinue beta features at any time without notice or liability.

Your use of any beta or experimental feature is entirely voluntary.

11. Future Paid Services and Billing

The services are currently provided free of charge and do not require payment information.

Alocta reserves the right to introduce paid plans, subscription features, premium functionality, or other paid offerings in the future. If paid services are introduced, we may establish pricing, billing terms, and payment requirements, which will be communicated to users in advance.

We also reserve the right to modify pricing or subscription plans from time to time, subject to applicable law and any notice requirements.

12. Usage Limits

Certain features, including Ask Claro, may be subject to usage limits (such as a maximum number of messages per day or per month). These limits are intended to ensure fair and reliable access to the services for all users and may be changed at any time, with or without notice.

13. Account Suspension, Termination, and Deletion

You may stop using the services and delete your account at any time through the account management features provided by Alocta.

We may suspend, restrict, or terminate your access to the services, with or without notice, if we reasonably believe that:

  • You have violated these Terms
  • Your activities create a security, legal, or operational risk
  • You abuse or misuse third-party API connections or the services
  • Your account is involved in fraudulent or unlawful activity
  • Continued access could harm Alocta, its users, or third-party providers

Termination of your account does not limit any rights or remedies available to Alocta under applicable law.

14. Third-Party Services and Links

The services may integrate with or contain links to third-party websites, applications, APIs, or services that are not owned or controlled by Alocta, including the third-party AI model provider used to power Ask Claro.

We are not responsible for the content, availability, privacy practices, security, or policies of any third-party service. Your interactions with such services are solely between you and the applicable third party.

You are responsible for complying with the terms and policies of any connected platform you choose to use with Alocta.

15. AI-Generated Content (Ask Claro)

Ask Claro's responses are generated automatically using artificial intelligence, based on your connected analytics data and, where provided, your business or creator profile information.

You acknowledge and agree that:

  • Ask Claro's responses may be incomplete, inaccurate, or reflect a misunderstanding of your question, notwithstanding our efforts to keep them accurate and grounded in your real data
  • Ask Claro's responses are provided for informational purposes only and do not constitute professional, financial, legal, marketing, or other advice
  • You are solely responsible for reviewing, verifying, and deciding whether and how to act on any information or suggestion provided by Ask Claro
  • Your messages to Ask Claro and Ask Claro's responses are processed and temporarily retained as described in our Privacy Policy

16. No Professional Advice

The services, including any responses generated by Ask Claro, are intended to provide analytics, reporting, and informational tools only.

Information presented through the services should not be interpreted as legal, financial, accounting, tax, investment, marketing, or other professional advice. You are solely responsible for evaluating the information available through the services and making your own business or operational decisions.

17. Disclaimer of Warranties

THE SERVICES ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, ALOCTA DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, ACCURACY, AVAILABILITY, OR RELIABILITY.

ALOCTA DOES NOT WARRANT THAT:

  • THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, OR SECURE
  • ANY DATA OR ANALYTICS PROVIDED THROUGH THE SERVICES, INCLUDING ANY RESPONSE GENERATED BY ASK CLARO, WILL ALWAYS BE COMPLETE, ACCURATE, OR UP TO DATE
  • THIRD-PARTY INTEGRATIONS OR CONNECTED PLATFORMS WILL REMAIN AVAILABLE OR COMPATIBLE

18. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, ALOCTA AND ITS OWNERS, AFFILIATES, EMPLOYEES, CONTRACTORS, AND REPRESENTATIVES SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, LOSS OF BUSINESS OPPORTUNITIES, LOSS OF DATA, LOSS OF GOODWILL, OR BUSINESS INTERRUPTION, ARISING OUT OF OR RELATING TO YOUR USE OF OR INABILITY TO USE THE SERVICES, INCLUDING ANY RELIANCE ON A RESPONSE GENERATED BY ASK CLARO.

IN NO EVENT SHALL ALOCTA'S TOTAL AGGREGATE LIABILITY FOR ANY CLAIM ARISING OUT OF OR RELATED TO THE SERVICES EXCEED THE GREATER OF:

(A) THE TOTAL AMOUNT PAID BY YOU TO ALOCTA FOR THE SERVICES DURING THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM; OR

(B) ONE HUNDRED U.S. DOLLARS (US $100).

SOME JURISDICTIONS DO NOT ALLOW CERTAIN LIMITATIONS OF LIABILITY, SO SOME OF THE ABOVE LIMITATIONS MAY NOT APPLY TO YOU.

19. Indemnification

You agree to defend, indemnify, and hold harmless Alocta and its owners, affiliates, employees, contractors, licensors, and service providers from and against any claims, liabilities, damages, losses, costs, or expenses (including reasonable legal fees) arising out of or related to:

  • Your use or misuse of the services
  • Your violation of these Terms
  • Your violation of any applicable law or third-party rights
  • Your unauthorized or improper use of connected third-party platforms or APIs

20. Force Majeure

Alocta shall not be liable for any failure or delay in performing its obligations under these Terms if such failure or delay results from causes beyond its reasonable control, including but not limited to natural disasters, acts of government, war, terrorism, labor disputes, internet or telecommunications failures, cyberattacks, service provider outages, or failures of third-party platforms or infrastructure.

21. Changes to These Terms

We may revise or update these Terms from time to time to reflect changes to our services, legal obligations, or business practices.

If we make material changes, we may provide notice through the services, by email, or by other reasonable means. The updated version will become effective on the date indicated at the top of these Terms.

Your continued use of the services after the updated Terms become effective constitutes your acceptance of the revised Terms.

22. Feedback

You may choose to provide suggestions, ideas, or other feedback about the services ("Feedback"). By submitting Feedback, you acknowledge that it is provided voluntarily, is non-confidential, and may be used by Alocta for any purpose without restriction or obligation to you. Feedback does not include your account information or data submitted through the services.

23. Severability

If any provision of these Terms is held to be unenforceable or invalid under applicable law, that provision shall be modified to the minimum extent necessary to make it enforceable, and the remaining provisions shall continue in full force and effect.

24. Waiver

Our failure to exercise or enforce any right or provision of these Terms does not constitute a waiver of such right or provision. Any waiver is effective only when stated in a written notice signed by Alocta.

25. Assignment

You may not assign or transfer these Terms, or any of your rights or obligations under these Terms, to any third party without our prior written consent, and any attempted assignment or transfer in violation of this provision is void. Alocta may assign these Terms, including in connection with a merger, acquisition, reorganization, or sale of assets.

26. Entire Agreement

These Terms, together with our Privacy Policy and Cookie Policy, constitute the entire agreement between you and Alocta regarding the services and supersede all prior or contemporaneous agreements, understandings, and representations, whether written or oral, regarding the services.

27. Governing Law and Jurisdiction

These Terms are governed by the laws of Pakistan. Any disputes arising from or relating to these Terms or the services shall be subject to the exclusive jurisdiction of the courts of Karachi, Sindh.

28. Contact Information

If you have any questions or concerns regarding these Terms or the services, please contact us:

ALOCTA (SMC-PRIVATE) LIMITED
Anum Estate, Suite 611, Shahrah-e-Faisal
Karachi, Sindh 75400, Pakistan
Website: https://alocta.com
Email: privacy@alocta.com